There is no doubt email is still the top channel for delivering marketing messages. Research shows that over 75% of consumers prefer to receive permission-based marketing communications via email.
Too many websites just place an opt-in link or form on the sidebar, footer or header of their site and hope for the best. “Hope and pray for the best” is definitely not a business strategy you want to follow.
With email being such an effective marketing channel we know how to increase your email opt-ins and get you more subscribers to grow this valuable channel for your business.
We know how to increase your email opt-ins and get you more subscribers to grow this valuable channel for your business. For example, the chart below shows an increase of 800% more subscribers each month. For this client, we used several opt in methods across their site. We also added triggers based on user action.
But the statistics mentioned here are from a single opt-in link in their header. With this single opt-in link, this client used to only get three new email subscribers each month. After implementing our email opt-in strategy, new subscribers increased to 23.4 per month with a 24.5% CTR. That’s more than 7X growth and 280.8 yearly subscribers versus only 36 in the past. For a B2B or B2C, that can equal thousands of dollars in additional revenue.
If you are serious about building an email list, we have an email strategy that will help you achieve that goal and facilitate growth. Contact us Today!
Dale is an accomplished marketer with over 20 years of real-world business sales and marketing experience specializing in e-commerce, email marketing, brand authority, SEO, PPC, SMO and web development. Having served as the Sales & Marketing Director for a multi-million dollar eCommerce company for over a decade, his experience in the trenches provides the foundation most digital marketers just don't have the experience to offer.
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